From finance to fashion is the transition that Jaipur born, Shreya Juneja decided to make early on in her career. With a degree in Global Marketing from Regents College in London, Shreya finally decided to give into her passion and fostered a career in fashion with the inauguration of her brand—ShopViolla. From dresses—Indian and western, the most striking baubles and everything else pretty, ShopViolla has long been on our radar. We had a little chat with the fashionista to find out more about the brand, her favourite trends, the celebrity she would love to style, her LFW picks and more. Read on and find your fix on

shopviolla stone ring 430x550

Current Obsessions

Bling rings: This is the one thing I make sure I don’t leave my house without.

Pictured here: Blue and Green Double Stone Ring; 1,200

shopviolla gold statement necklace 430x550

Two things to enhance her outfit

Depending on what I’m wearing, I would pick a big pair of earrings or a bright, bold statement necklace. These are two things, which can enhance any outfit.

Pictured here: Gold Statement Necklace; 800

shopviolla red multi strand necklace 430x550

Where she sources from

Most of the silver jewellery including headpieces, two-stone rings, necklaces and bracelets are sourced from Jaipur.

Pictured here: Red Multi-strand Necklace; ₹1,200

shopviolla vintage chunky necklace 430x550

On her own line

I’ve recently started designing my own silver tribal jewellery, which is part of my new collection.

Pictured here: Vintage Chunky Necklace; ₹1,800

shopviolla chunky pearl necklace 430x550

The Big Trends

Some of the big trends we’re working on this season include trendy shoulder necklaces, body chains and headpieces.

Pictured here: Chunky Pearl Necklace; ₹2,400

shopviolla sunnies 430x550

Must-have accessories

The must-have accessories in a girls closet would certainly include a cool pair of sunnies, big earrings, lots of gold rings, necklaces and most importantly a big bag to carry them all in.

Pictured here: Reflective Sunnies; ₹1,200

shopviolla black stone hathphool 430x550

Quintessential items for the BB girl this wedding season

I would recommend the BB girl to stock up on maang tikkas, haathphool rings and chandballis for the wedding season as they go with any outfit.

Pictured here: Black Stone Haathphool with Pearls; ₹5,500

shopviolla black and gold ear cuff 430x550

On the celebrity she would love to style

I would love to style Deepika Padukone as she can totally pull of any look—Indian or western and has the perfect skin tone for silver jewellery.

Pictured here: Black and Gold Ear Cuff; ₹1,200

shopviolla short lace skater dress 430x550

On styling a college girl

A flowing maxi and a cross-body bag or a skater skirt with a cute crop top.

Pictured here: Short Lace Skater Dress; ₹2,500

shopviolla rainbow statement necklace 430x550

One piece of advice for all fashionistas

Balance a neutral outfit with bold colourful accessories and light makeup. Always keep those easy-breezy maxis handy, which are perfect to wear in the day time.

Pictured here: Rainbow Statement Necklace; ₹2,000

shopviolla bird print dress 430x550

With LFW on the horizon—Shreya tells us which show she’s most excited about

This year, I’m really looking forward to Masaba Gupta’s show at Lakmé Fashion Week. A super collection of bright, quirky and fun prints!

Pictured here: Bird Print Dress; ₹3,000