Unless you’ve been living under the rock, you definitely might have heard of the importance of keratin for healthy hair. Considered to be one of the building blocks of your hair, keratin is nothing but a type of protein that is really necessary to deliver long, strong and healthy strands.

Keratin-infused hair care products help strengthen weak hair strands, reduce frizz and make managing curly, thick and coarse hair a lot easier. But the benefits of keratin don’t just end here. Here are four awesome reasons why you need to add keratin-infused products in your hair care routine STAT…

 

01. Strengthens hair

Here’s why you need to use keratin-infused hair care products STAT

Dry, damaged and frizzy hair tends to be relatively weak, brittle and more prone to breakage. This happens because each strand’s outermost layer, also known as hair cuticle, remains open, which prevents your strands from retaining moisture. Enter: Keratin. It helps in filling the gaps present in the hair cuticle to improve hair elasticity. This, in turn, helps strengthen weak and brittle strands and reduce unnecessary breakage.

BB picks: Tresemme Keratin Smooth Shampoo with Argan Oil

 

02. Reduces frizz

Here’s why you need to use keratin-infused hair care products STAT

Another effect of open hair cuticle is frizz. Frizzy hair not only looks terrible but also makes combing and styling your strands really difficult. This leads to unnecessary breakage. Keratin helps close these cuticles and makes your hair appear a lot more calmer, smoother and frizz-free.

BB picks: Tresemme Keratin Smooth Heat Protection Spray

 

03. Repairs damage

Here’s why you need to use keratin-infused hair care products STAT

Constantly exposing your hair to heat and other chemicals can leave it quite damaged. It can make your hair strands appear dull and lifeless. But keratin works like an extra layer of protection against the harmful chemicals and also makes your hair appear a lot more nourished and conditioned.

BB picks: TIGI Copyright Custom Care Repair Conditioner

 

04. Enhances shine

Here’s why you need to use keratin-infused hair care products STAT

Keratin-infused products deliver your hair with an extra layer of moisture that prevents split-ends, breakage and several other signs of damage. Since keratin helps fill the gaps in your cuticles, it makes your hair appear healthy and shiny.

BB picks: Tresemme Keratin Smooth Hair Serum