Unless you’ve been living under the rock, you definitely might have heard of the importance of keratin for healthy hair. Considered to be one of the building blocks of your hair, keratin is nothing but a type of protein that is really necessary to deliver long, strong and healthy strands.
Keratin-infused hair care products help strengthen weak hair strands, reduce frizz and make managing curly, thick and coarse hair a lot easier. But the benefits of keratin don’t just end here. Here are four awesome reasons why you need to add keratin-infused products in your hair care routine STAT…
01. Strengthens hair
Dry, damaged and frizzy hair tends to be relatively weak, brittle and more prone to breakage. This happens because each strand’s outermost layer, also known as hair cuticle, remains open, which prevents your strands from retaining moisture. Enter: Keratin. It helps in filling the gaps present in the hair cuticle to improve hair elasticity. This, in turn, helps strengthen weak and brittle strands and reduce unnecessary breakage.
BB picks: Tresemme Keratin Smooth Shampoo with Argan Oil
02. Reduces frizz
Another effect of open hair cuticle is frizz. Frizzy hair not only looks terrible but also makes combing and styling your strands really difficult. This leads to unnecessary breakage. Keratin helps close these cuticles and makes your hair appear a lot more calmer, smoother and frizz-free.
BB picks: Tresemme Keratin Smooth Heat Protection Spray
03. Repairs damage
Constantly exposing your hair to heat and other chemicals can leave it quite damaged. It can make your hair strands appear dull and lifeless. But keratin works like an extra layer of protection against the harmful chemicals and also makes your hair appear a lot more nourished and conditioned.
BB picks: TIGI Copyright Custom Care Repair Conditioner
04. Enhances shine
Keratin-infused products deliver your hair with an extra layer of moisture that prevents split-ends, breakage and several other signs of damage. Since keratin helps fill the gaps in your cuticles, it makes your hair appear healthy and shiny.
BB picks: Tresemme Keratin Smooth Hair Serum
Written by Urvi Dalal on Feb 10, 2021
Writer, avid reader and hardcore beauty enthusiast is the best way to describe Urvi Dalal. With over 5 years of writing experience in the beauty industry, you can trust her to have the latest skin, hair and makeup tidbits on her fingertips. In her time working as a beauty writer, she has had the opportunity to interact and work closely with a string of dermatologists, makeup artists and hairstylists. All that knowledge exchange, coupled with her flair and love for writing make it possible for her to bring you some authentic yet fun beauty content. When Urvi isn’t working, you’d usually catch her curled up with a big, fat book, drinking a cup of tea or practising her makeup skills; there is no in-between!