Cleansing your face regularly is basic skin hygiene and has its own benefits. We, at BeBeautiful are strong advocates of cleansing daily as it is one of the most simple and effective ways to achieve clearer, healthier and more radiant skin.

As tempted as we are to cleanse simply by using face wipes or micellar water at the end of a long and tiring day, it is not the best practice to follow especially if you want to keep that glow intact. Taking the time to remove your makeup thoroughly and cleansing your skin properly will ensure that you see noticeable improvements in your complexion day after day, cleanse after cleanse.

Here’s why washing your face on a daily basis is important...

To remove dirt build-up
 

To remove dirt build-up

Your facial skin undergoes a lot of trauma and it shows up in the form of acne, blemishes and early signs of ageing. To prevent your skin from looking dull and dehydrated, it’s important to cleanse off all the product build-up that is siting on the surface of your skin at the end of the day. Throughout the day, your skin is continually covered with dirt, oil, bacteria and dead skin cells. Cleansing your face regularly helps remove these impurities and at the same time helps skincare products penetrate the skin properly.

To maintain clear, flawless skin
 

To maintain clear, flawless skin

While not everyone is blessed with clear skin, it is not an unachievable feat either. Tiny glands under the skin produce sebum to protect the skin from bacteria and other harmful agents. However, excessive dirt build-up can cause dead skin cells and trap sebum and the final result is acne. If you’re working towards achieving clear, flawless skin, then the basic rule is to cleanse often. Washing your face twice a day is must. Regular cleansing clears pores and reduces the chances of a breakout.

To boost hydration
 

To boost hydration

Dehydrated skin looks and feels rough, dry, dull and aged. Washing your face using a hydrating cleanser on a daily basis helps manage pH levels of the skin which in turn makes your skin soft and supple. We suggest you use the Simple Kind To Skin Refreshing Facial Wash twice a day. It promises to wash away makeup, dirt and other impurities and leaves your skin clean and fresh.