In a world that constantly pushes you to rush, House of Lakmē, the country's leading makeup brand, invites you to embrace a new kind of beauty ritual – slow beauty – with the launch of its luxurious Rouge Bloom collection. The range's textures, fragrances, and experience encourage us to pause and savour the moment. The Lakmé Rouge Bloom series is more than just a range of makeup products, it's an invitation to a transformative beauty ritual. It embodies a conscious choice to pause, reflect, and indulge in a moment of self-care amidst the hustle and bustle of everyday life. In particular, festivals like Diwali and the wedding season result in hurried makeup application. Women are usually the ones holding festive prep together, making it difficult for them to take out time to indulge in their own makeup rituals since that becomes an afterthought. At this time, why is it important to disconnect from the outside world and focus on yourself? What is the importance of slow beauty?
