The age old adage, ‘one size fits all’, is unfortunately, not true when it comes to your skincare routine. This is why one serum is probably not going to cut it when it comes to dealing with your skin problems.

Serums are huge at the moment, and rightly so. A serum offers targeted action and potent formulations that work better to deal with your specific skin concerns, be it acne, dullness, dryness or spots. We have listed the various types of skin serums and their importance, so your goal of achieving flawless skin is one step closer.


01. Brightening serums

Brightening serums

Constant exposure to environmental aggressors such as pollution, sun and dirt causes your skin to become dull and lacklustre. A brightening serum offers huge benefits for dull skin. It is chock full of antioxidants and vitamin C, that work to brighten your skin and give an instant glow. A formula like the Lakmé 9 to 5 Vitamin C+ Facial Serum is infused with kakadu plum extracts that contains 100x more vitamin C content than ornages! It can help fight free radical damage in your skin to help fade dark marks, fight signs of sun damage and add brighten a dull complexion effectively. 


02. Moisturising serums

Moisturising serums

If you have extremely dry and parched skin, chances are that a regular moisturiser just won’t be enough to provide the required hydration. This is where a hydrating face serum comes into play. Enriched with naturally moisturising ingredients such as argan oil, jojoba oil or vitamin E, these serums provide skin with an extra layer of hydration that locks in the moisture for plump and healthy looking skin.


03. Firming serums

Firming serums

Do you look at your skin and feel like it sags just a little bit? Your skin may have slower collagen production and may lack elastin. Serums that are rich in peptides help your skin produce collagen and elastin that makes the skin firm and improves the overall appearance.


04. Anti-ageing serums

Anti-ageing serums

If you are above the age of 25, we strongly suggest you include an anti-ageing serum in your skincare routine. Anti-ageing serums help slow down the overall ageing process of the skin and also treat commonly appearing signs of ageing such as fine lines, wrinkles and crow’s feet. These usually contain Retinol, which has notable anti-ageing benefits.


05. Anti-acne serums

Anti-acne serums

Acne-fighting serums maybe the goldmine you have been searching for, to banish those unsightly breakouts that never seem to totally go. These serums work really well because they prevent acne before they actually even start to form. They also fade acne scars and eliminate build-up of dead skin cells. Rich in salicylic acid, AHA and BHA, these serums unclog and minimize pores, reduce excess sebum production and tighten skin.

Anti-acne serums are also formulated with support ingredients that help nourish your skin while fighting acne. One of our favourite formulations is the Dermalogica Age Bright Clearing Serum, combining salicylic acid with niacinamide and white shitake mushrooms, the serum works to clear your skin and even out its tone uniformly. 


1) Do brightening serums help get rid of acne marks?

Yes, brightening serums work by lightening the pigment in your skin and can be used to treat post-inflammatory hyperpigmentation (PIH) as well. This is especially true for vitamin C serums that, when used in combination with a SPF, can work as a good daytime remedy to help fade dark acne marks.

2) Can moisturising serums be used on oily skin types?

Oily skin needs moisturisation too! In fact, moisturising serums can be extremely beneficial for oily skin as they are mostly water-based and leave out any kind of oil from their formula. They also do not contain occlusive ingredients like petrolatum, seed oils, or mineral oils. 

3) Can anti-acne serums be used on sensitive skin?

Anti-acne serums are often formulated with potentially irritating ingredients like salicylic acid, retinoids, AHAs and BHAs. They can be quite irritating for sensitive skin types if used without the guidance of a dermatologist. Make sure to consult a skin expert when dealing with acne for sensitive skin types.