The founder of the U.K.'s first ever support group for plus-size models, Curve Project London, Saffi Karina takes pride in flaunting her 41- inch hips and has been featured in numerous advertising campaigns including Debenhams, Speedo, John Lewis and Bravissimo. A size 12, she’s determined to make curves mainstream while trying to portray plus-size as beautiful and sexy.
A supermodel, she was the first one to have five consecutive billboards in Times Square, a fashion spread and a story in the pages of Glamour. Constantly fluctuating between size 12 and size 14, she loves to educate women about healthy body image and eating disorders and has been called ‘the Cindy Crawford’ of plus-size models.
The first plus-size model to get featured on the cover of Elle Quebec magazine, she broke all records by giving the editorial a new shape with her size 14 and full thighs. With her blonde locks, soft features and green eyes she has managed to do fashion campaigns for Nordstrom, Macy's and Avenue to name a few.
A size 14, she was the first plus-size model to appear in a campaign for Ralph Lauren and the first Australian plus-size model to be on the cover of Cosmopolitan Australia. Her most remarkable achievements include the award she won as the model of the year during the Full Figured Fashion Week. She also designs her own swimwear line that offers sizes 8 (US) to 18 (US), with plans to extend the size range in future.
She was the first size 12 to be featured in H&M’s summer 2013 swimwear campaign. One of the most popular models, she’s a common name among several plus-size retailers. She’s been on Marina Rinaldi campaigns in 2012 and walked in several Elena Miro runway shows and is also an active volunteer with the Humane Society at Petsmart in Chesterfield.