When international giants Zara, Forever 21 and the latest H&M came to India, one would think our fashion wants were pretty much met. Well, they don’t even have a clue. Being the fashion enthusiasts that we are, our hunger is pretty insatiable. So here’s a list of brands that we’d like—love—to have in India.
Trends come and go, but what’s the one thing that remains? Basics. And that’s exactly what Uniqlo has centered itself on. A basic white T-shirt or basic blue jeans may not always be in vogue, but you’ll still keep buying them, again and again, because they’re staples—making Uniqlo your new wardrobe essential.
When it comes to lingerie, the Brits can do it better (Lady Duff Gordon is proof!). So if Victoria’s Secret was what comprised your boudoir dreams, let’s add some taste to it, shall we? Come in—Agent Provocateur, with its lingerie sensual enough for the honeymoon and seductive enough for drunken Saturday nights.
What are the brands that first come to mind in case of a fashion emergency? Zara, H&M and Forever 21, right? Well, good for you, for you now have another one to add to the list. Primark—the European retailer with its fashion just as fast and tasteful as its competitors, makes for a good bud to have around in case of emergencies.
If you’re a compulsive shoe hoarder, like most of us are, this brand can become your newest obsession. Charlotte Russe has shoes and clothes meant to match every mood, every occasion and every season. Catering to a younger audience, they also come at a very affordable price, making it all the more difficult for you to abstain.
A subsidiary of parent company Inditex, who also owns Zara—you’re already excited about this brand, aren’t ya? Where Zara impresses with its pace and aesthetics, Bershka excites with its urbanity and ‘cool’. Think of Bershka as the rebellious younger cousin of Zara—would you go for it then? Hell yeah!
Image Credits: Global Student Success, Harper’s Bazaar UK, Photobucket, Tatango, Jervis Shopping Center, Safedi
Written by Shreya Contractor on Feb 22, 2017