Best Dove Shampoo, Conditioner, Hair Mask & Serum for Damaged Hair in India

In India, Dove's damage-repair range follows a simple four-step step which entails shampoo, conditioner, a weekly mask and a leave-in serum. Each product out of the four have their own uses for damaged hair, every step carries a named active ingredient, and the price depends heavily on where you shop.

1. Dove Intense Repair Shampoo is built on Fibre Actives that penetrate and rebuild damaged hair. It's step one, the everyday cleansing step, and comes in sizes from 175ml up to 1L, sold solo or in combo packs.
2. Dove Intense Repair Conditioner pairs Keratin Actives with a Micro Moisture Serum to lock in moisture and prevent frizz after the shampoo step. It's step two, used every wash, and comes in 75ml to 380ml tubes plus 1L combo sizes
3. Dove 10 in 1 Deep Repair Treatment Hair Mask uses 8% Bio-Protein Fusion, and Dove claims visible repair from the first wash. I'd take that particular claim with a pinch of salt until you've tried it on your own hair, but the formula is genuinely sulphate-, paraben- and dye-free, which matters if that's on your checklist. It's the weekly deep-repair step for mid-lengths and ends, available in 120ml and 300ml.
4. Dove All Day Nourish + UV Protect Hair Serum rounds out the routine with almond, olive and apricot kernel oils, plus heat protection up to 230°C, as a leave-in step on wash days. Available in 50ml bottles.

BePicks: If you're easing into weekly masking, the Dove 10 in 1 Deep Repair Treatment Hair Mask, 300ml is a low-commitment way to test the Bio-Protein Fusion claim.

The shampoo + conditioner and shampoo + mask combos on dove-india.com are usually the better buy, especially once you've committed to the routine rather than testing one product. If you already know Dove Intense Repair suits your hair, the combo must be added to your cart. If you're new to it, try the shampoo or the 120ml mask alone first and see how your hair responds. Combo pricing shifts with seasonal sales, so confirm it directly on dove-india.com before adding anything to cart.

Pack size should follow how often you wash and how long you've used Dove's damage-repair range.

• First-time triers: the 120ml hair mask at ₹249 is a low-commitment way to test the Bio-Protein Fusion claim.
• Weekly maskers: the 300ml jar lasts longer if you're using the mask every week as directed, closer to salon-level care without the salon price tag.
• Households and daily washers: the 1L Dove Intense Repair Shampoo suits frequent washing, especially in hard-water cities where hair needs more frequent cleansing.
• Travellers and trial buyers: the 175ml conditioner tube is easy to carry and test without committing to a full-size bottle.

Dove sells several haircare lines in India that sound similar but solve different problems, so the exact name on the pack matters. Dove Intense Repair is the damage-repair line built on Fibre and Keratin Actives; while the Dove Hair Therapy Breakage Repair is a separate line. It is best not to swap one for the other or use one product from a different line and so on. If breakage, not general damage, is your actual concern, it's worth reading up on brittle hair causes and treatment before picking between these lines.

Once you've got the right products, the routine itself is simple: shampoo and conditioner every wash, the hair mask once a week on mid-lengths and ends, the serum applied drop by drop on wash days. Using more product than directed doesn't speed up repair, it just empties the bottle faster. For technique, see how to use a hair mask correctly and the right and wrong ways to use a hair serum.