Ever wondered why everyone keeps advising you to end your haircare routine with a serum? What are its benefits and why should you invest in one? Let’s find out.
You must have heard that hair serum is a must and that there are several hair serum benefits right from hair health to styling aspects. Professionals swear by it while beauty influencers constantly promote it. But what is this oil-like product that is not really an oil nor a gel? Well, let’s dive into the world of hair serums and why you should include it in your haircare routine.

What is a hair serum?
Hair serums started off as styling products that used to be applied to your locks for a finishing touch. Much like a setting spray, it was used to tame frizz and flyaways, giving your hair a neat look. But much has progressed since then. It is usually silicone-based in the form of a liquidy substance with different ingredients for different goals. It is a must-have for curly-haired girls as it makes sure that after your haircare routine, the curls stay in shape for a long time. There are also hair serums created to not just tame but prevent frizz, add shine to your hair and even help straighten it. Another kind of haircare serums include ones that treat damages and split ends.

Benefits of hair serums
Hair serums are a one-stop-shop for several hair problems right from health reasons to heat-styling as it has numerous benefits.
Treats frizziness
Hair serums not only temporarily calm flyaways, frizziness and split ends, but they also help treat them so that your hair doesn’t turn frizzy in the first place. Since frizziness is caused by a lack of moisture and natural oils, serums hydrate weak strands from the roots to the tips and lock the moisture in. It also has hydrolyzed proteins that prevent flyaways caused by static.
Smoothens hair
Serums also help smoothen hair since the silicone base polishes strands and improves the texture of your hair. If you have dry hair, apply on a section and see the magic happen in front of your eyes.

Detangles hair
If you have a tough time styling your hair due to all those knots and hair breakage, try out a serum. Since it makes your hair smooth, it also makes it easy to detangle knots whether you use a comb or your fingers. Additionally, it strengthens follicles that might have weakened from all that pulling and rough-combing.
Adds shine
The very nature of serum is to add shine to your hair and make it look sleek and vibrant as it is full of natural oils and emollient ingredients. Some serums not only give the appearance of shiny hair but also recovers your hair’s natural shine over time.
Enhances hair shape
While curly-haired girls might already know of this, hair serums also benefit those with straight or wavy hair to maintain the natural shape of their hair strands. If you have curly hair, it gives strength to the follicles to maintain the curl’s shape. If you have straight hair, it locks moisture to the strands so that they fall smoothly and don’t turn frizzy.
Prevents damage
With more and more people becoming interested in taking care of their hair’s health, the beauty industry has taken to creating hair serums that not only style your hair but also prevent damage and treat weak hair. Serums now protect your hair from heat, chemical processes like bleaching, UV rays and other free radicals.
5 Must-have Serums for beginners
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TRESemme Gloss Ultimate Serum
The TRESemme Gloss Ultimate Serum combines intensive hydration, nourishment, conditioning, styling and protection benefits all in one bottle, and also gives your hair a glossy finish. TRESemme Gloss Ultimate Serum protects hair from heat damage up to 230°C when you use your heating styling tools.This product for home care deeply penetrates your hair structure with the goodness of 3 oils, and can be used as a hair care, styling and thermal protection serum.

Tresemme Pro Pure Damage Recovery Serum
The Tresemme Pro Pure Damage Recovery Serum has nourishing ingredients like fermented rice water, amino acids and vitamin E that boost natural proteins of your hair. It is also rich with antioxidants and is perfect for brittle locks as it strengthens them and reduces breakage. It reduces frizz and adds shine to dull hair by smoothening it. It is a heat-protectant and is created keeping coloured hair in mind.

Tresemme Pro Pure Moisture Serum
Like the rest of Tresemme’s Pro Pure collection, the Tresemme Pro Pure Moisture Serum is free of parabens and sulphates making it suitable for delicate and brittle hair. It is infused with the goodness of aloe vera that not only adds shine to the hair but also seals frayed ends that lead to frizz and split ends. It is loaded with sunflower seed oil and coconut oil and gives all the benefits of natural oils minus the greasiness so you can easily style your hair with it.

Tresemme Keratin Smooth Serum
Along with keratin which is a much-needed hair protein to encourage hair growth, the Tresemme Keratin Smooth Serum has camellia oil which instantly controls frizz giving your hair a vibrant and shiny finish. It not only nourishes each strand but also enhances the elasticity of your hair so that it is less prone to breakage. Once again, it is formulated keeping in mind chemically-treated hair so that it doesn’t affect your permanent straightening or coloured locks.

Indulekha Bringha Hair Strengthening Serum
With Indulekha’s effective Bringha hair oil that has brought about actual results, their Bringha Hair Strengthening Serum is also a much-sought-after addition to the haircare routine. Despite being paraben-free and being completely plant-based, it is non-greasy and suitable for all hair types. It has several super ingredients like bringharaj, methi, brahmi, hibiscus and others that deal with multiple conditions from hair breakage and hair loss to dry hair and more

How to apply hair serum
There are two reasons to apply hair serums. You can either apply a hair serum to style your hair or to strengthen your locks. If you want to maximise the benefits of hair serum, apply it at the end of your haircare routine.
Make sure that your hair is clean but damp.
Take a couple of drops of the serum on your palm and rub your hands together to warm it for five seconds.
Then apply it to your hair evenly from mid-length to the tips.
Take a wide-toothed comb and then brush through your hair to further make sure that the serum reaches every strand.
Don’t apply too much product as it can make your hair look greasy. Also, avoid pulling at your hair as it can damage it.
If you want to use it to style your hair, repeat the above steps the same way and then simply get to styling.
FAQs on hair serums
Can I apply hair serum daily?
It is advised to only use serums on certain days like when you have a hair bath or need to heat-style your hair.
Can I put hair serum on dried hair?
While you can apply the serum on dry hair, it will defeat the purpose. When you apply serums to damp hair, it locks in the moisture to the strands, further hydrating your locks.
Should I wash my hair after applying serum?
A lot of beauty enthusiasts recommend adding serum before washing hair as it controls the frizz and drying of hair.
Written by Lopa K on Feb 08, 2023