Your makeup collection is as good as your shopping skills, and yes, there are mistakes you can make while buying your glam goodies as well. Given that you spend a considerable amount of your savings buying quality products, it is important to plan out your shopping day instead of impulsively buying products based on reviews, endorsements or marketing campaigns. Avoiding these mistakes will make sure you are getting the most of your money and buying products that help you create flawless makeup.

Here are some common mistakes to avoid while buying makeup.

 

Mistake #1: Choosing the wrong colours and shades

Mistake #1: Choosing the wrong colours and shades

Makeup colours and shades are formulated with much thought for a reason. Your skin’s undertone plays a major role in helping you decide which foundation or lipstick shade will flatter you the most. Sample foundations, blushes, eyeshadow palettes and lipsticks before you buy them. You can test foundations on your neck and swatch lipsticks on your wrist to find your perfect match. Also, make sure to sanitise them and not use the testers on your skin directly.

 

Mistake #2: Buying the wrong formulations

Mistake #2: Buying the wrong formulations

Similar to colours and shades, makeup textures and formulations are also important to consider while purchasing makeup. Take your skin type into account while buying products — oily skin types benefit from powder formulas, while dry skin types can indulge in rich creams and oil-based products. Picking the right formulation will also decide how your makeup looks in the end — dewy, matte or natural — so it is crucial to get it right.

 

Mistake #3: Being careless about the support items

Mistake #3: Being careless about the support items

Makeup essentials like primers, setting powders, setting sprays and even baking powders (makeup, not cookies) are often skipped or forgotten about while buying makeup. Make sure you pay equal attention to them and consider their texture, formula and finish as well. These products extend the wear time of your makeup look, thus making them an absolute essential.

 

Mistake #4: Ignoring the ‘Use by’ timelines

Mistake #4: Ignoring the ‘Use by’ timelines

Grab the closest makeup product next to you and check the label for a little open can sign with a text like ‘12M’(12 months) written inside. This sign indicates how long a makeup product can be safely used after the product’s seal is broken for the first time. It is not enough to just check the expiry date before buying, but it also gives you a fair idea of how quickly you will have to use up the product once you open it.

 

Mistake #5: Not learning more about the product

Mistake #5: Not learning more about the product

Makeup products are more than just colours and textures; they also come with proper specifications. Ask questions like whether the product is waterproof or what kind of coverage they provide. Ask a staff member to list out all the product specifications for you to make an informed decision.