Even though we are in the 21st century, crimes against women are far from over. If anything, they are on the rise. Today, women have scaled heights in their professional lives, secured top positions in their respective fields, and yet, many of these women come home to abusive partners.

According to a report by Clinic Plus, 1 out of 3 women have faced some form of domestic violence, while nearly 86% of these women have never asked for help. What’s even more shocking is that about 77% have never spoken about this to anyone; all the while suffering in silence. And this is the issue that Clinic Plus aims to target with its recent #MeriBetiStrong campaign.


Domestic violence has been on the increase — between March 2020 - May 2020, 1477 complaints of domestic violence were registered, which was the highest in the last 10 years — it is a matter of great concern and needs to be addressed ASAP.

Through its #MeriBetiStrong campaign, Clinic Plus aims to spark important conversations around the lessons of strength that need to be imparted to daughters in their impressionable years. It claims that a strong mother raises a strong daughter, but if the mother silently endures domestic violence, then how will the daughter ever learn to speak up against injustice.

We at Be Beautiful couldn’t agree more with this. Speaking up against your abuser may seem scary at first, but it is the only way to truly get yourself out of the situation while sending a powerful message to your daughter, the woman of tomorrow.

We urge you to speak up against domestic violence. For help, call 181 Women Helpline Domestic Abuse or visit www.clinicplus.in