Genz's Makeup Trends: The Ultimate Style Guide

Written by Kinnari AsharApr 01, 2024
GenZ's Makeup Trends: The Ultimate Style Guide

The beauty industry has always been subject to change, but in recent years, the rise of GenZ has brought about some of the most significant shifts in makeup trends. This new generation has redefined what it means to be beautiful, and their unique style and preferences have paved the way for a new era of beauty. We'll take a closer look at GenZ's trending makeup looks and give you some tips on achieving them. 

GenZ's Makeup Trends: The Ultimate Style Guide  

Take a look at these latest makeup trends inspired by GenZs and how you can achieve them. 

1. Bold and Bright Eyeshadow 


One of the most prominent eye makeup trends in GenZ makeup is bold and bright eyeshadow. This trend involves using vibrant colours like pink, blue, green, and purple to create eye-catching looks. GenZ makeup artists have unlocked the secret to blending different shades seamlessly to create a gradient effect. Using glitter and metallic finishes can also add an extra layer of glamour to your look. 

Apply a white eyeshadow base to your lids to make the colours pop. Then, pick two or three shades of your choice and apply them to your lid. Use a blending brush to blend the colours seamlessly. Finally, finish with a coat of mascara and eyeliner for a more defined look

Check out the Lakmē Absolute Explore Eye Paints to add oomph to your look. Their oh-so-luxe crème texture and rich pigment make you shine like a showstopper. Enriched with cocoa butter, they’re designed to prevent your lids from feeling dry. You can either wear them solo for an intense pop of sparkle or get creative and layer them. 

2. Glossy Lips 


Glossy lips have made a comeback in recent years, and GenZ has embraced this trend with open arms. This trend involves using high-shine lip glosses to add a touch of glamour to your makeup look. The key to achieving this trend is to choose the right shade and texture of lip gloss that complements your skin tone

Exfoliate your lips to remove any dead skin. Then, apply a lip balm to hydrate your lips. Next, apply a lip gloss shade that complements your skin tone to your lips. You can also layer the gloss to achieve a more intense shine. 

The Lakmē 9 to 5 Matte to Glass Liquid Lip comes with a transfer-proof matte color and hi-shine gloss. This power duo is designed to elevate your lip game to the next level. It comes in 15 striking shades, each designed to complement your unique style and bold personality. The best thing is that it’s designed to stay put, no matter what you're up to. 

3. Natural and Glowing Skin 


GenZ makeup is all about embracing natural beauty. This is one of the makeup trends that involves using minimal makeup to create a radiant and glowing look. The key to nailing this trend is focusing on skincare and using lightweight products that enhance natural features. 

Start by cleansing and moisturising your skin. Then, apply a lightweight foundation or BB cream to even out your skin tone. Use a cream highlighter to add some glow to your cheeks and temples. Finally, finish off with a coat of mascara and a tinted lip balm for a natural, effortless look. 

The Lakmē Absolute Luminous Skin Tint Foundation is perfect to achieve naturally glowing skin. It is a sheer, light-reflecting skin tint which comes with a weightless, ultra-blendable formula that effortlessly melts into your skin. It also features a long-lasting formula that illuminates skin up to 2X times after immediate application. 

4. Bold Brows 



Bold brows have been a trend for a while and are still going strong among GenZ. This trend involves using brow products to create a bold and defined brow look that enhances your natural features. 

Brush your brows and fill them in using a brow pencil or pomade. Use small, hair-like strokes to create a natural-looking brow. Then, use a clear brow gel to set your brows in place. 

Use the Lakmē Absolute Precision Eye Artist Eyebrow Pencil to create bold brows look. It comes with a unique precision tip designed to give you evenly filled, defined brows. Its soft, long-lasting water and smudge-proof finish allows you to take your brow game to the next level.  

5. Graphic Eyeliner 


Another trend that GenZ has popularised is graphic eyeliner. This trend involves using eyeliner to create bold, graphic shapes like wings, dots, and lines. It's a versatile trend that can be customised to suit your personal style. 

Apply a base eyeshadow to your lids. Then, use liquid eyeliner to create your desired graphic shape. You can also experiment with different eyeliner colours and textures to make your look more unique. 

The Lakmé Glitterati Collection Shine Eyeliners are perfect to create trendy graphic eyeliners. This liner comes with an easy glide formula and applicator to give your eyes the perfect shine definition. Its intense colour as well as this season’s most sought after metallic shades elevates your look to the next level.  

GenZ has redefined the makeup game, and it's all about embracing natural beauty and experimenting with bold and bright colours. These top makeup trends are just the beginning of what's to come from this generation. So, go ahead and experiment with these makeup trends to upgrade your makeup game and embrace your unique beauty. 

FAQs about GenZ's Makeup Trends 

Q1 What is GenZ makeup? 

A: GenZ makeup is a new trend in the beauty industry that focuses on embracing natural beauty and experimenting with bold and bright colours. It's all about using minimal makeup to enhance your natural features and creating eye-catching looks using vibrant colours. 

Q2 What is the best way to choose a lip gloss shade? 

A: The best way to choose a lip gloss shade is to consider your skin tone. Choose a shade that complements your skin tone and enhances your natural features. You can also experiment with different textures to achieve the desired look. 

Q3 How can I make my makeup last longer throughout the day? 

A: To make your makeup last longer throughout the day, start by prepping your skin with a primer. Choose long-wearing and waterproof products that are suitable for your skin type. Set your makeup with a setting spray or powder to lock it in place. 

Kinnari Ashar

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